Trade Marketing

Point of sales is the most important touch point for a brand because that’s where the purchase decisions are made. In trade Marketing Department, we constantly try to come up with creative and yet viable ideas to engage customers or consumers with the brand to mostly facilitate the purchase process or sometimes by giving marketers more access to get a better insight as to know what their next moves should be. The most common services are:

  • Promotional Marketing
  • Sampling & Product Demos
  • Product Detailing
  • Merchandising
  • Retail Surveys
  • Mystery Shopping
  • POS design & Production
  • Sourcing & Logistics



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    Nestle Sampling

     

    For almost two years, DMN was the exclusive field agency of Nestle in that almost one ...

     

     

    Nestle/In-Store Push Campaign

     

    We were asked by Nestle to design a campaign in which the sales increase for ...

     

     

    Persil Sampling (Beauty Salons/Offices)

     

    Our task was to increase trial for the persil in a new creative . In order to raise attention ...

     

     

    Bit Malt/Outdoor Sampling

     

    Ashi Mashi’s Strategy to launch Bit Malt was to make as much trial as possible. There ...



     

     

    Nokia/Companies Product Breifing

     

    Nokia launched a new cellphone (E750). This feature phone had the ability to receive...

     

     

    Orbit/Outdoor Sampling

     

    Orbit’s main claim is that after eating, it balances the PH level of the mouth and ...

     

     

    Sony Xperia 1,2,3… shoot Roadshow

     

    Sony was coming in with its new series of mobile phones( S, P, U). One of the main ...

     

     

    Sony Xperia Acros Water Games

     

    Sony was to launch Xperia Go & Xperia Acro S. One of the focal points of the campaign ...


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    Cif / Brand Activation

     

    Magnolia as our sister agency was tasked to come up with an interactive campaign for ...

     

     

    Kenwood & Braun

     

    Food machine of Kenwood was a very powerful machine that consumers did not ...

     

     

    My Baby / In Store Sampling

     

    After running some massive ATL awareness making campaigns, my baby was in it to...

     

     

    Marine / Sampling

     

    Marin came to us asking for Direct Marketing Plan to launch its ready made Foods and ...



     

     

    Head & Shoulders / Sampling

     

    P&G(Tehran Bouran) asked us to run the Global Head & Shoulders Consultant ...